Wednesday, May 04, 2016

Blue Bell Recalls Pints Of Ice Cream Because Rocky Road Is Not Cookies ‘N Cream

Ask any ice cream lover — or novice, really — and they’ll tell you there’s a fundamental difference between Rocky Road and Cookies ’n Cream flavors: one obviously contains cookies and the other marshmallows and nuts. Yet somehow, the two flavors were mixed up during production, leading the Texas-based creamery to recall the products. 

Blue Bell announced it would voluntarily recall select lots of Rocky Road pints produced at its Brenham, TX, plant because they might actually contain Cookies ’n Cream ice cream.

While some ice cream lovers might find the mixup a tasty surprise, for those with certain allergens it could be dangerous.

Blue Bell says the Cookies ’n Cream flavor contains undeclared allergens soy and wheat, which may present a serious or life-threatening allergic reaction risk to people who have an allergy or severe sensitivity to soy or wheat.

The recall was initiated after an employee of the plant discovered the incorrect packaging while restocking a retailer.

So far, no illnesses have been reported related to the mistake.

The affected pints can (no surprise here) be identified as a Rocky Road pint with a Cookies ‘n Cream lid, and contain Cookies ‘n Cream Ice Cream.

They can also be identified by the following code located on the bottom of the pint: 022918576.

Consumers who have purchased these items can return them to the place of purchase for a full refund.

The recall comes five months after Blue Bell said it resolved a massive listeria-contamination that temporarily lead to empty retailer shelves nationwide and the temporary closure of several plants.


by Ashlee Kieler via Consumerist

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